top of page

Build a Startup Sales Engine That Actually Closes

Training, coaching, and hands-on consulting for founders and teams in Canada and the US.
From first 10 customers to your next $1M.

​

Trusted by 500+ startups over the last decade.

Sales Training

Practical, repeatable frameworks your team can use tomorrow: discovery, demos, objections, closing.

Founder Coaching

Weekly 1:1 coaching to master founder-led sales: Ideal Customer Profile, messaging, pipeline, pricing, and process.

Workshops

Half-day/full-day workshops and ongoing advisory to scale predictably.

Clear, Measurable Outcomes

• Shorter sales cycles
• Increased qualified pipeline
• Lifted demo-to-close conversion
• Hired & ramped first sales reps
• Established repeatable process & dashboards

HOW IT WORKS
(3 STEPS)

Free Strategy Call (30 min)

Diagnose your
Go-To-Market strategy and sales bottlenecks

90-Day Plan

Ideal Customer Profile, messaging, pipeline, playbooks

Enable & Scale

Train team, instrument metrics, iterate

"Before working with Jens, sales felt like guesswork. In just a few sessions, we defined our ICP, rewrote our outreach, and I closed our first 6 paying customers in under two months. The clarity and confidence I gained were game-changing.”
— Amira K., Co-Founder, SaaS Startup
“We were struggling to convert demos into paying clients. Jens ran a one-day workshop with our team, rebuilt our demo flow, and coached us on objection handling. Within 90 days, our demo-to-close rate doubled. It was the best investment we’ve made.”
— James L., CEO, FinTech Startup
“Scaling our sales team was overwhelming. Jens created a 90-day onboarding plan, helped us hire our first two Account Executives, and trained them with repeatable playbooks. Ramp time dropped from six months to three. We now have a real engine to grow revenue.”
— Sofia M., VP of Sales, HealthTech Startup
Women working on her laptop2.jpg

GET YOUR FREE STARTUP SALES STRATEGY WORKBOOK

This essential guide is your roadmap to success, packed with practical tools, strategic insights, and actionable steps.

 

With Entrepreneurial Sales Guidance and hands-on exercises, this workbook is your companion for unlocking Customer Acquisition Strategies, Sales Process Improvement, and achieving Startup Sales Growth.

 

Ready to chart your course to success?

Thanks for submitting!

Listen to My Startup Sales Podcast

White Bluetooth Earphones

Ready to Turn Interest Into Revenue?
Let’s Build Your Sales Success Together.

Thanks for submitting!

bottom of page